We all have a hobby? Mine is golf.. and music… and whatever! You have an immediate connection to people though your real life. So why are your trying to hide behind your business? We are people first and business people second! What do you do in your spare time that can connect you with others? Chances are they will love you for your hobby or passion more than they do for what you do in your business!
Author: Brian Basilico
Brian Basilico is a nationally recognized author and speaker (and a self professed geek). He’s the founder and president of B2b Interactive Marketing Inc., an award winning marketing consulting and production company in Aurora, Illinois. B2b helps companies and non-profits market their products and services through the effective use of online tools including: websites, blogs, eMail, social networking, Google, S.E.O., YouTube, and more.
