Be careful with online communications. What's missing is gestures, facial expression, vocal inflections and other queues that say “Kidding”, “Laughing”, “Sarcastic”, Nudge-Nudge”. Even emoticons and be misinterpreted as “Angry”, “Hurtful”, “Bummed”, “Spiteful”, “Condescending”, and Hurtful”! Not all text translates the way your type it. If you have to write disclaimers… probably not worth posting!
Author: Brian Basilico
Brian Basilico is a nationally recognized author and speaker (and a self professed geek). He’s the founder and president of B2b Interactive Marketing Inc., an award winning marketing consulting and production company in Aurora, Illinois. B2b helps companies and non-profits market their products and services through the effective use of online tools including: websites, blogs, eMail, social networking, Google, S.E.O., YouTube, and more.
