When at networking events, the gut feeling is to promote ourselves. In reality, when you promote others you are doing double duty. By promoting others, you are promoting yourself without turning social media into social ME-dia! Focus on others and the return on investment will pay you back in ways you can not imagine!
Author: Brian Basilico
Brian Basilico is a nationally recognized author and speaker (and a self professed geek). He’s the founder and president of B2b Interactive Marketing Inc., an award winning marketing consulting and production company in Aurora, Illinois. B2b helps companies and non-profits market their products and services through the effective use of online tools including: websites, blogs, eMail, social networking, Google, S.E.O., YouTube, and more.