How do you know who your audience is? What they need? What they Want? What do they want to hear? What moves them? What makes them happy or angry, fans or fanatics? What keeps them coming back to hear your messages and what you have to say? It's very simple… Just ask them!
Author: Brian Basilico
Brian Basilico is a nationally recognized author and speaker (and a self professed geek). He’s the founder and president of B2b Interactive Marketing Inc., an award winning marketing consulting and production company in Aurora, Illinois. B2b helps companies and non-profits market their products and services through the effective use of online tools including: websites, blogs, eMail, social networking, Google, S.E.O., YouTube, and more.