I often take pictures of Bacon… but seriously, it not mine. It's O.P.B. (Other People's Bacon). The point is, try to promote others rather than promote yourself. Find a way to promote OPB or Other People's Business. That way, they may return the favor and promote you in return (but don't expect it!).
Author: Brian Basilico
Brian Basilico is a nationally recognized author and speaker (and a self professed geek). He’s the founder and president of B2b Interactive Marketing Inc., an award winning marketing consulting and production company in Aurora, Illinois. B2b helps companies and non-profits market their products and services through the effective use of online tools including: websites, blogs, eMail, social networking, Google, S.E.O., YouTube, and more.