It's not always what you do at networking that counts, sometimes it's what you do outside of networking that can help create or solidify connections. I golf and play music. What do you do… knit, race sail boats, run 5Ks, rescue dogs, Civil War reenactments, volunteer, do magic, or enjoy cooking? What every person has is something that connects them with others… even if it has nothing to do with your business!
Author: Brian Basilico
Brian Basilico is a nationally recognized author and speaker (and a self professed geek). He’s the founder and president of B2b Interactive Marketing Inc., an award winning marketing consulting and production company in Aurora, Illinois. B2b helps companies and non-profits market their products and services through the effective use of online tools including: websites, blogs, eMail, social networking, Google, S.E.O., YouTube, and more.